YouTube is the world’s second-largest search engine. With over 2 billion monthly users and 500 hours of YouTube videos uploaded every minute, it is one of the most competitive platforms on the internet. So, to get your video to stand out and rank for a specific keyword, you’ll have to do everything possible. Other than creating good quality videos, you can start by coming up with eye-catching YouTube titles.
Good titles for YouTube Videos can not only help engage with users, but it can also lead to much more. So, how to write a really good YouTube title? Check out our Top 5 Tips for Writing YouTube Titles That Get Views. Plus, there are some amazing YouTube title examples from big brands!
What Is a Good YouTube Title?
A YouTube title communicates the contents of your video to viewers before they watch it. Good YouTube video titles, however, inspire, entertain, and educate your audience. And the best titles increase views and even subscribers.
Most importantly, a compelling YouTube title is going to help you beat millions of other videos on similar topics, driving up the value of your brand.
Good titles for YouTube videos can only get you so far. The video title won’t matter if the video itself is terrible. So, that should always be your primary priority. However, if you have an amazing video, a good title can do wonders.
So, here are 5 tips to help you come up with the best YouTube titles.
5 Tips for Creating great YouTube Titles
Tip 1 – Be mindful of the title length
The length of the title is one of the most important things you need to watch out for. Titles that are too long will disappear and get truncated in the search results. Not only would lengthy titles confuse YouTube’s algorithm, but lengthy titles can also be annoying to the user.
Short titles, on the other hand, stick out. However, YouTube titles that are too short and aren’t descriptive enough are just as bad since users won’t click on them. We recommend you stick to 70 characters or below, as your YouTube audience is more like to see the entire thing.
Tip 2 – Conduct keyword research
Search Engine Optimization is just as important as compelling titles when it comes to YouTube. And keyword research happens to be the first step of SEO. Titles featuring non-competitive keywords with great search volume will help the video rank easily.
These keywords essentially let the YouTube algorithm what your videos are all about, making it much easier for the video platform to categorize and rank the video. Good keywords in the YouTube title can even get your video to the top of the page, which can result in significantly more views.
Tip 3 – Add the focus keyword at the beginning of your title
Using the focus keyword at the beginning of the YouTube title. This will help it stand out, and it won’t be buried under anything else. The majority of the YouTubers out there try to be clever with their titles and fail to get their video to rank.
It’s important to understand that YouTube and Youtube users don’t want clever titles. They need clear titles that convey the information. Of course, it clearly doesn’t have to be boring. Simple yet compelling YouTube titles with the focus keyword, in the beginning, are the best.
Tip 4 – Use a number within your title
Using a number in your YouTube title like the year will help you get more views as it sticks out. Not only does it have SEO value as it helps identify your video as fresh and relevant, but the number can also help with the content planning.
For example, using “5 Tips” in your YouTube title would not only help your audience understand what they can expect from the YouTube video, but it will also help you can it forms a structure you can follow.
Of course, there are no absolutes. Sometimes using a how-to style YouTube video title can be more effective.
Tip 5 – Provide solutions to your audience’s pain points
One of the best ways to create click-worthy YouTube titles is to promise solutions to your audience. The best of the best YouTube video titles don’t have to contain a number. They’re simply “how-to” titles. By solving a specific problem, your audience will find your channel valuable, thereby increasing clicks, views, and subscribers.
5 Examples of the Best YouTube Titles
Here are some YouTube title examples from popular brands that are highly effective. If you notice, they incorporate some of, if not all, the tips above.
1: Louis Vuitton
3: Ford Motor Company
5: 5-Minute Crafts
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Here’s how Simplified can help you generate YouTube titles in seconds. Create your very own like these YouTube title examples and increase your views and subscriber base!
Simplified – Design and AI Platform
Apple – Technology Company
Coinbase – Cryptocurrency Wallet
Slack – Communication Platform
Nike – Footwear Company
YouTube titles can help your video rank and get views and clicks. Of course, good titles for YouTube videos can do more than just help with clicks; they can showcase your brand and help you engage your audience. This can lead to gaining a strong subscriber base.
However, coming up with a really good YouTube title is not easy. This is why tools like Simplified AI is a tremendous help. Most importantly, Simplified’s YouTube title feature is completely free to use.
Check out Simplified’s YouTube Title Generator to improve your click-through rate and YouTube channel. Get started with Simplified today!