International Youth Day

What does it mean by "International Youth Day"?

International Youth Day is an annual observance celebrated on August 12th to celebrate and recognize the potential of the world’s youth. It is a day to raise awareness of the challenges facing young people and to promote their empowerment and participation in society.

History of International Youth Day.

International Youth Day was established by the United Nations General Assembly in 1999. The first International Youth Day was celebrated on August 12th, 2000.The theme for International Youth Day 2023 is “Transforming Food Systems: Youth Innovation for Human and Planetary Health”. This theme highlights the important role that young people can play in transforming food systems to make them more sustainable, equitable, and resilient.

Significance of International Youth Day.

International Youth Day is a significant holiday because it is a day to celebrate the world’s youth and to recognize their potential. It is also a day to raise awareness of the challenges facing young people and to promote their empowerment and participation in society.Young people make up a large and growing proportion of the world’s population. They are also one of the most vulnerable groups to poverty, hunger, and social exclusion. International Youth Day is an opportunity to focus attention on these issues and to call for action to improve the lives of young people around the world.

How social media managers or businesses on social media can create content around this holiday. Social media managers and businesses on social media can create content around International Youth Day in a number of ways.

Here are a few ideas:
Share educational content about the importance of youth empowerment and the challenges facing young people. This could include blog posts, infographics, videos, or even just short, informative text posts.Promote products and services that support young people or youth-led organizations. This could include donating a portion of sales to a youth-led organization or offering a discount to young people.Encourage your followers to share their stories of youth empowerment and to tag the young people they admire using the hashtag #InternationalYouthDay.Create engaging and visually appealing content. This could include photos and videos of young people making a difference, quotes about youth empowerment, or even funny memes about International Youth Day.

Examples of social media content for International Youth Day.
Here are a few examples of social media content that social media managers and businesses can create for International Youth Day:

Blog post: "The importance of youth empowerment and how to get involved"
Infographic: "Challenges facing young people around the world"
Video: "A day in the life of a young entrepreneur"
Text post: "Happy International Youth Day! What's your favorite thing about young people?"

Social media post promoting products and services that support young people or youth-led organizations: "On this International Youth Day, we're donating 10% of our sales to support the Malala Fund. Visit our website to learn more about how you can help."

Contest or giveaway: "To celebrate International Youth Day, we're giving away a $100 donation to the youth-led organization of your choice! To enter, simply follow us, tag a friend in the comments, and tell us why you support youth empowerment using the hashtag #InternationalYouthDay. Winner will be chosen at random on August 12th.

"How to use the social media holiday "International Youth Day"

Here is an example of how social media managers or businesses on social media can use the social media holiday "International Youth Day":

Company: A tech companyGoal: To raise awareness of the importance of youth empowerment and to encourage young people to pursue careers in technology.
Strategy:Create a social media calendar for International Youth Day and schedule a variety of content, including educational posts, promotional posts, and engaging content.Use the hashtag #InternationalYouthDay in all of their social media posts to reach a wider audience.Partner with a youth-led organization that is working to empower young people in the tech industry. The campaign could include a blog post, an infographic, a video, or even just a series of social media posts that highlight the organization's work and encourage young people to get involved.Encourage their followers to share the campaign content on their own social media pages using the hashtag #InternationalYouthDay.Offer a virtual mentorship program to young people who are interested in pursuing a career in technology.

Expected results:Increased awareness of the importance of youth empowerment and the challenges facing young peopleIncreased interest in careers in technology among young peopleIncreased brand awareness and goodwillBy following these tips, social media managers and businesses on social media can use the social media holiday "International Youth Day" to raise awareness of important issues, support young people, and make a positive impact on the world

‍