MCP server
Open sourceConnect Simplified to Claude or any MCP client and schedule Instagram content by asking for it in plain language.
Works with
Any MCP client
Schedule Reels Ahead and Post on a Rhythm
- Easy to Connect Your Profile
- Strategic Storytelling
- Timely Optimization
- Flexible Planning
An Instagram Reels scheduler lets you batch vertical video and publish it automatically at set times. Record and edit several Reels in one sitting, load the calendar, and your account posts on a rhythm even in the weeks you never open the app. Consistency is what the Reels algorithm actually rewards.
Trusted by 15 million+ users worldwide
4.6 / 5 stars
5,008+ real reviews
15 Million+
Active Simplified users
12+ platforms
Native publishing integrations
AI Copilot
Creative AI in every workflow
The built-in scheduler vs Simplified
Both work. They are built for different jobs.
| Simplified | Instagram app | |
|---|---|---|
| Schedule ahead | Months ahead | 30 days |
| Reels with covers and captions | ✓ | ✓ |
| Multiple accounts | ✓ | ✕ |
| Client approvals | ✓ | ✕ |
| One calendar across networks | ✓ | ✕ |
| AI captions and hashtags | ✓ | ✕ |
| Agents keep the queue full | ✓ | ✕ |
INSTAGRAM REELS SCHEDULER
Elevate Your Brand with the Ultimate Instagram Reels Scheduler
Empower your business with our top-tier Instagram Reels Scheduler. Customize content for posts and stories, efficiently schedule Instagram Reels, upload images, and craft descriptions for seamless auto-posting. Elevate your marketing endeavors with Simplified, a cutting-edge platform that enables you to manage multiple accounts and clients effortlessly. Experience the future of social media management as you streamline your approach and revolutionize your scalability.
Tue 9:00 Wed 1:00 Thu 10:00 Fri 9:30
VISUAL PLANNING
Effortlessly Schedule Reels on Instagram with Visual Planning and Auto Publishing
Schedule Reels ahead, preview how they sit against your grid, and let them auto-publish at the times your audience is on. You can also link each Reel back to your page, so the views you earn have somewhere to go: your profile, your blog, or your store.
Tue 9:00 Wed 1:00 Thu 10:00 Fri 9:30
HOW IT WORKS
Schedule your next Instagram post in three moves
AI caption
1
Compose
Write the Reel, drop in media from your library, and let the AI copywriter draft captions in your tone.
Tue 9:00 Queue
2
Pick the moment
Set an exact date and time, or add it to the queue and let it land when your audience is active.
✓
Live on Instagram 3
It publishes itself
The post goes live on Instagram on schedule. Approvals hold anything a client still needs to sign off.
REELS SCHEDULER
Batch your Reels, post like a machine
Reels reward frequency, and frequency is what collapses on busy weeks. Shoot in batches, schedule the month, keep the rhythm.
Queue Reels with covers
Upload the video, pick the cover, write the caption, set the time. One pass per Reel.
Auto-publish at peak scroll
Exact times or queue slots that hit the hours your audience actually watches.
Every account in one place
Personal, brand and client accounts side by side on one calendar.
Approvals before anything ships
Client accounts hold posts in review until the owner signs off. The approval trail lives with the post.
Reports that prove the work
Engagement per account, ready to drop into the monthly report instead of screenshotting the app.
A queue agents keep full
Brief Riley or connect an MCP client and drafts arrive marked for review while the approved queue publishes itself.
PLAN THE WEEK
A week of Instagram content, planned in one sitting
This is what the calendar looks like when the batching is done: every Reel written, approved, and queued. The rest of the week runs without you.
- Queue Instagram content weeks ahead, then step away
- Approval states keep clients and teammates in the loop
- One calendar across every account you manage
Social Calendar This week
On schedule
Mon 24
Tue 25
Wed 26
Thu 27
Fri 28
Launch teaser
Story spotlight
Ready for review
Evergreen tip
Approved Tuesday
Queued last Monday
Auto-publishes
SCHEDULING THAT RUNS ITSELF
Put your Instagram calendar on autopilot
Managing accounts at volume? The queue does not have to be filled by hand. Brief an agent, drive the calendar from Claude or any MCP client, or wire scheduling into your own stack with the API.
Publishes to 
TikTok Ads 
Meta Ads 
LinkedIn 
Instagram 
YouTube
Instagram Syncs with 
Notion 
Google Analytics 
Google Ads 
Slack
Simplified CLI
Script bulk scheduling from the command line: batch uploads, CSV imports, recurring queues.
API & webhooks
Build scheduling into your own product or workflow with the REST API and webhooks.
Install the MCP server Browse the API reference
Open source · Built on the official Anthropic MCP SDK · Live in under 3 minutes
EXPLORE
Discover More
Video Scheduler Facebook Stories Scheduler Instagram Threads Scheduler Bulk Scheduling Tool Instagram Stories Scheduler Comments Scheduler YouTube Shorts Scheduler Youtube Scheduler X (Twitter) Scheduler TikTok Scheduler Linkedin Post Scheduler Pinterest Scheduler Instagram Carousel Scheduler Facebook Group Scheduler Facebook Pages Scheduler Instagram Scheduler Instagram Reels Scheduler Google My Business Scheduler
Frequently Asked Questions
How does the Instagram Reels Scheduler work?
The Instagram Reels Scheduler allows you to upload your content, schedule a time for posting, and then automate the posting process for you.
Can I schedule multiple reels at once?
Yes, you can schedule multiple reels at once, making it easier to manage and organize your Instagram content.
How can the Instagram Reels Scheduler help me maintain a visually cohesive feed?
By allowing you to plan and organize your content ahead of time, you can ensure that your feed remains visually cohesive and appealing.
Can the Instagram Reels Scheduler improve my engagement rates?
Yes, by posting at optimal times and maintaining a consistent posting schedule, you can increase your engagement rates.
What is your refund policy?
We do not offer refunds; the trial exists so you can make an informed decision before paying. If a plan stops fitting, you can downgrade or pause your subscription at any time to avoid future charges.
15 MILLION+ USERS
What our 15 million+ users are saying about Simplified
The BEST for Social Media Scheduling...And I've Tried Them All
This has been the only social media scheduler that I haven't ran into a million problems with. I appreciate that I can create content, upload and schedule it and not have to worry about whether or not it's going to actually post.
My ultimate solution to content rewritting and generation.
Simplified. It's my ideal go-to tool when I need to generate content for my blog around specific topics. Their calendar scheduler also comes in handy.
Simplified is both the name and the perfect description
Simplified makes it easy to manage a brand - or multiple brands. Within its 'simplified' interface, the social media management and scheduling lets you go directly from idea to implementation with a few intuitive clicks.
Simplified for Scheduled Posts
Scheduling Posts through Simplified is one of the best features. It bypasses LinkedIn Scheduled Posts and enables easy delivery. Video addition features delineate platforms.
Not The Jack Of All Trades, The Master!
Simplified is an AI writer, graphic design tool, video editor and social media scheduler. Four tools in one, streamlining my workflow and allowing me to unsubscribe from various other tools - saving me tonnes of cash.
An Innovative All-in-One Solution for Productivity and Engagement
Simplified Platform's integration with marketing and social media tools streamlined my campaign management. The seamless connection to popular platforms allowed for efficient scheduling and posting of content.
The social media planner is so integrated
The video editor saves me so much time. I love the social media planner especially because it's so integrated into the entire Simplified system. You can't find this anywhere else!
All the gadgets a marketer needs
It's so intuitive and streamlined that I actually started to believe I had superpowers myself. From social media management to data analytics, this app has all the gadgets a marketer needs.
Simplify Social Media with Automated Instagram Reels Posts
Join the founders, freelancers, and teams already building their brands on Simplified.