YouTube Secrets: How To Write Engaging Titles That Get Views

YouTube is the world’s second-largest search engine. With over 2.5 billion monthly users and 500 hours of YouTube videos uploaded every minute, it is one of the most competitive platforms on the internet. So, to get your video to stand out and rank for a specific keyword, you’ll have to do everything possible. Other than creating good quality videos, you can start by coming up with eye-catching YouTube Video title.

Great YouTube titles for videos can not only help you engage with your audience but can also lead to much more. So, how to write a really good YouTube title? Check out our Top 5 Tips for Writing YouTube Titles That Get Views. Plus, there are some amazing YouTube title examples from big brands!

What Is a Good YouTube Title?

A YouTube title communicates the contents of your video to viewers before they watch it. Good YouTube video titles, however, inspire, entertain, and educate your audience. And the best titles increase views and even subscribers.

Most importantly, a compelling YouTube title is going to help you beat millions of other videos on similar topics, driving up the value of your brand. If you do have an amazing video, you must do justice to it with an amazing YouTube title.

So, here are 7 tips to help you come up with the best YouTube titles.

7 Tips for Creating great YouTube Titles

Tip 1: Be mindful of the title length

The length of the title is one of the most important things you need to watch out for. Titles that are too long will disappear and get trimmed in the search results. Not only would lengthy titles confuse YouTube’s algorithm, but lengthy titles can also be annoying to the user.

Short titles, on the other hand, stick out. However, YouTube titles that are too short and aren’t descriptive enough are just as bad since users won’t click on them. We recommend you stick to 70 characters or below, as your YouTube audience is more likely to see the entire thing.

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Tip 2: Conduct keyword research

Search Engine Optimization is just as important as compelling titles when it comes to YouTube. And keyword research happens to be the first step of SEO. YouTube titles as well as video descriptions featuring non-competitive keywords with great search volume will help the video rank easily.

These keywords essentially let the YouTube algorithm what your videos are all about, making it much easier for the platform to categorize and rank the video. Good keywords in the YouTube title can even get your video to the top of the page, which can result in significantly more views.

Tip 3: Add the focus keyword at the beginning of your title

Using the focus keyword at the beginning of the YouTube title. This will help it stand out, and it won’t be buried under anything else. The majority of the YouTubers out there try to be clever with their titles and fail to get their video to rank.

It’s important to understand that YouTube and Youtube users don’t want clever titles. They need clear titles that convey the information. Of course, it clearly doesn’t have to be boring. Simple yet compelling YouTube titles with the focus keyword, in the beginning, are the best.

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Tip 4: Use a number within your title

Using a number in your YouTube title like the year will help you get more views as it sticks out. Not only does it have SEO value as it helps identify your video as fresh and relevant, but the number can also help with the content planning.

For example, using “23 Smart Hacks” in your YouTube title would not only help your audience understand what they can expect from the YouTube video, but it will also help you create a structure you can follow.

Of course, there are no absolutes. Sometimes using a how-to style YouTube video title can be more effective.

Tip 5: Provide solutions to your audience’s pain points

One of the best ways to create click-worthy YouTube titles is to promise solutions to your audience. The best YouTube video titles are all about offering simple solutions to everyday problems. You must have noticed the “how-to” or “beginner’s guide” titles to get great engagement. By solving a specific problem, you can grow your YouTube engagement. This way your audience will find your channel valuable, thereby increasing clicks, views, and subscribers.

Tip 6: Do A/B testing for your YouTube Titles

The fun fact about YouTube is that it’s so dynamic. There is no fixed formula for doing things, and the same goes for YouTube titles. That’s why we recommend that you test your titles and see what works out best for you.

For example, you may want to change the keyword every few months depending on your keyword research. Or perhaps, you would like to highlight another important detail in your video about the title. You can retain any one of the titles for a longer time, based on the results.

Tip 7: Use emotive words

We have already talked about the importance of offering solutions to problems but your word choice can make a big difference. Depending on your target audience, you can use emotive words and phrases. You can consider words that may come subconsciously into the minds of your audience. Use words that they are most likely to use in their daily life.

For example, “daring” is something many adventure seekers can click on. If you are targeting online shoppers, you can mention “best-selling” or even “cheap” to show the best value for money. At the same, you must be careful to avoid clickbaity titles that don’t go well with the video. They can often be misleading and create a bad impact on your branding.

Create Awesome YouTube Titles Using Simplified’s FREE AI Tool

It’s true that creating the perfect YouTube title is not easy but with the right tools, it can be a breeze. Simplified is the best design and content tool to help you create attention-grabbing headlines and much more for your videos.

Here’s how Simplified can help you generate YouTube titles in seconds. Create your very own like these YouTube title examples and increase your views and subscriber base!

YouTube titles can help your video rank and get views and clicks. Simplified’s AI writer uses the latest GPT-3 technology to create keyword-rich compelling headlines for different topics. All you have to do is enter the topic of your video and the language. Hit ‘Generate’ and you will get multiple options. Check below to find out some of the best YouTube titles based on different topics.

1. Simplified – Design and AI Platform

2. Apple – Technology Company

3. Slack – Communication Platform

Final Thoughts

Simplified is an all-in-one content platform created to simplify the life of a content creator in the best way. You can not only create amazing YouTube titles but also engaging YouTube thumbnails and video descriptions. The design and video editor are super easy to use, even for new users. You can also collaborate with your team and schedule your content to be posted on multiple platforms based on your calendar.

Best Free AI YouTube Video Titles Copy Generator

Most importantly, Simplified’s YouTube title feature is completely free to use. Check out Simplified’s YouTube Video Title Generator to improve your click-through rate and grow your YouTube channel.