Measure your audience with Social Media Analytics

With Simplified you can measure your audience interaction and engagement within the analytics feature. These audience data analytics are available for Facebook pages and Instagram businesses.

1- Access the analytics age by using the social media dropped down and then choosing analytics.

2- Scroll to the bottom of your report until you see the breakdown of your audience by gender and age.

3- Here you can see your data set in chart form and if you scroll down, you’ll be able to see the metrics in data form. If you click this more button, you’ll be able to see all the different rankings of the people that you reach in terms of gender and age.

4- Keep scrolling down and talk about the second audience metric, which is countries. This gives you a breakdown of your peoples reached by country. You have your map which indicates which countries you have the most reach.You also have that data available in list format here.

5- Continue to scroll down and view the last audience metric, which is cities.

Remember, this data is great to include in reports that you can share with your team members and clients and can help influence and guide your social media strategy.

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