10 Best Quotes on Branding To Inspire Your Design Journey

Branding is as essential to your company as design is to marketing! Basically, one does not fare well without the other. We can all get stuck in our design process sometimes, especially when the visual identity of your brand is at stake. If you’re double guessing your investment into branding for your products – look no further! We have rounded up the 10 best quotes on branding to inspire your design journey!

Person wearing Nike sweatshirt holding an iPhone

10 Best Inspirational Quotes on Branding

Branding Quote #1: Starbucks

The coffechain Starbucks needs no introduction – in fact, its green and white branding is recognizable worldwide!

Howard Shultz quotes on branding

“If people believe they share values with a company, they will stay loyal to the brand.” – Howard Schultz, CEO of Starbucks

via Fortune

starbucks cup
via Beverage Daily

Branding Quote #2: Forbes

Forbes is a digital publication that covers news in entrepreneurship, branding, and and startups. You may not have read the magazine cover to cover, but most of us have heard or read the famous and awaited “Forbes 30 Under 30 List”.

Steve Forbes Quotes on branding

“Your brand is the single most important investment you can make in your business.” – Steve Forbes, Editor-In-Chief of Forbes Magazine

via Famous Entrepreneurs

forbes logo
via Meg Schmitz

Branding Quote #3: Stephen King

Stephen King is perhaps the most famous horror novelist in the world! We can all take a page out of his book (quite literally too).

stephen king quotes on Branding

“A product can be quickly outdated, but a successful brand is timeless.” – Stephen King, Author

via NBC News

King might not be a design savant, but he does know how to build a brand and keep his loyal followers on their toes.

Here's Johhny GIF

Branding Quote #4: Landor

Landor is a global leader in brand consulting and design. One look at their landing page and you’ll know why!

landor quote

“Products are made in a factory but brands are created in the mind.” – Walter Landor, Founder


landor Poster

Related: 5 Lessons To Learn From Amazon Brand Strategy

Branding Quote #5: Brandstream

You may not recognize the company name Brandstream, but the comapny’s CEO Scott Bedbury, has served as Nike’s Advertizing Director and Starbucks’ Chief Marketing Officer.

scott bedbury quotes on branding

“A great brand is a story that is never completely told.” Scott Bedbury, Founder and CEO of Brandstream

via Youtube

Your brand is ever-evolving! And for it to remain ever-green, its process is never truly finished!

Branding Quote #6: Amazon

This list would be incomplete without Amazon. The brand has found its way into all of our lives from Prime Video to next day delivery!

amazon Jeff bezos quotes in branding

“Your brand is what people say about you when you are not in the room.” – Jeff Bezos, Founder and CEO of Amazon

via The Guardian

Bezos identified the growth potential of sales through the Internet much before the COVID-19 pandemic upended our world. His investment in the potential of the Internet has paid off – Amazon has successfully managed to stay ‘pandemic-proof’.

amazon app opened on an IPhone
via CNET

Branding Quote #7: Global Network Navigator

Ever wonder which company jumpstarted clickable advertizements on websites? Global Network Navigator was the first website to offer online advertizing!

lisa gansky quotes on branding

“A brand is a voice and a product is a souvenir.” – Lisa Gansky, Co-Founder and CEO of GNN


Branding Quote #8: Ford Motor Company

Henry Ford was a visionary and innovator whose legacy lives on in the Ford Motor Company.

henry ford quote

“You can’t build a reputation on what you are going to do.” – Henry Ford, Founder of Ford Motor Company

via 99 Designs

Your brand communicates who you are in the present much before you can show your customers what will you achieve in the future!

ford logo
via Ford Media Centre

Branding Quote #9: Walsh

Jessica Walsh began coding and designing websites when she was eleven years old. In the world of branding and art direction, she is known as the ‘It Girl’ of Graphic Design.

jessica walsh quotes on branding

“If no one hates it, no one really loves it.” – Jessica Walsh, Co-Founder of Sagmesiter and Walsh

via The Observer

Jessica Walsh is a household name in personal branding, and advises designers to remain true to themselves to express their brand’s visual identity.

walsh co, Design Boom
via Design Boom

Did You Know? Visual appeal can be assessed in about 50 milliseconds! Make it count!

Branding Quote #10: The Tim Ferris Show

Tim Ferris’ podcast is often ranked as #1 on business podcasts over all other Apple podcasts. He is an American entrepreneur, author, and investor.

tim ferris show quote on personal branding

“Personal branding is about managing your name — even if you don’t own a business — in a world of misinformation, disinformation, and semi-permanent Google records.” – Tim Ferris, Entrepreneur

via Canny Creative

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Shubham Kulkarni
Design, Write, Edit videos, and Publish Content. Built For Teams.

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