Social Media

14 Creative LinkedIn Banner Ideas That Will Make Your Business Stand Out

Crafting a compelling LinkedIn profile is a powerful strategy to enhance your brand’s visibility. In addition to creating engaging content that showcases your company’s unique qualities, an attention-grabbing LinkedIn header can truly make you stand out.

But if you are not a graphic designer, there’s no need to fret. There are plenty of pre-designed templates available to simplify the process of designing and uploading an impressive LinkedIn banner. To help you get started, we’ve curated a list of the top 14 business LinkedIn headers that are sure to leave a lasting impact.

Understanding the elements of an effective LinkedIn banner

So what are the important elements that you should be careful of while working on a LinkedIn banner? Check out the tips below!

  • It’s important to adhere to the recommended size and dimensions to ensure optimal display. The ideal size for a LinkedIn banner is 1584 pixels wide by 396 pixels tall.
  • When selecting colors for your LinkedIn banner, consider using hues that align with your brand’s color palette. This consistency helps reinforce your brand and enhances recognition across different platforms.
  • Your company logo is a critical component of your brand identity. Place the logo strategically within the banner, ensuring it doesn’t overpower other elements or get lost in the design.
  • Incorporating a tagline or a brief statement that encapsulates your brand’s mission, value proposition, or unique selling points can further reinforce your message. This tagline should be concise and impactful, providing viewers with a clear understanding of what your business offers or stands for.
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You can create a brand kit to compile your brand elements in one place to be used consistently. Remember, the goal is to create a LinkedIn banner that visually represents your brand and effectively communicates your message to your target audience. Let’s check out a few examples and templates from Simplified below!

Related: 10 Best LinkedIn Automation Tools to Leverage in 2023

14 Creative LinkedIn Banner Ideas That You Can Try Now!

1. A LinkedIn Header That Represents Your Mission Statement

explore world image template

Every organization has a brand statement or central cause. It’s why your company exists and succinctly states your overall purpose. A LinkedIn banner is a great way to visually communicate your company’s purpose. If you are an individual creator, you will also have a personal brand statement.

Say you own a travel business that helps clients book full vacation packages. But these vacation packages don’t involve traditional or mainstream destinations. A LinkedIn header with remote scenery and a play on words will sum up the gist of your business nicely.

2. Products or Services

product or service image template

What better way to set your LinkedIn profile apart than to showcase your products and services? Take a picture that best represents what your company has to offer and include a creative logo. Then pop them into a LinkedIn banner template with a professional look.

3. A View of the City

city view image template

Cityscapes define the location of your business. An outdoor shot of a famous city’s skyline says it’s part of your core identity. It also helps establish a connection between your company and the community it serves.

4. A “Work in Action” LinkedIn Banner

linkedin banner image template

Take a few shots of you or your workplace in action. A LinkedIn header that displays the core of your work can be uplifting and inspiring. It also says that your company takes care of its clients and excels at what it does.

Related: The Best Times to Post on LinkedIn in 2023

5. Your Brand Identity

brand identity image template

Here’s where you can make taglines, LinkedIn hashtags, and slogans shine. Some of the best LinkedIn headers summarize a brand’s core identity with a personal brand statement. Experiment with different templates and find the ones that capture your brand’s personality.

6. Work Examples

work examples business template

This one is easier if you’re in the photography business or your work ends with a visual product. Nonetheless, some services can also display work examples through a LinkedIn header. You can also incorporate pictures of actual clients with a brief quote or testimonial.

7. Speak to Your Audience

business image template

A LinkedIn banner that speaks directly to your target audience is engaging and lets your audience understand the goal of your business. Nonetheless, this header is slightly different because it summarizes your target audience’s needs. Be sure to use language that encourages your potential customers to take action.

8. Promote Your Events/Highlight Your Company’s Need

promoting events image template

Got an exciting event coming up? Go ahead and create a LinkedIn banner that advertises the main details. Dress it up with a colorful background or a template that shows what your event is all about.

9. Snapshots of Corporate Headquarters or Buildings

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Doing this might seem overly blah or “corporate.” But it doesn’t have to be since it’s a chance for others to preview what your company is all about. For businesses located in noteworthy buildings or those with striking architecture, this LinkedIn header can be good marketing.

10. Show the Inside of Your Office

inside office image template

Sometimes it’s what’s inside that counts. And this type of LinkedIn banner captures what potential employees and clients will experience when they step through your doors. This choice is especially effective if you’ve got posh or creative décor.

11. Add Sales/Offers on your Banner

sales offer banner image template

Going live with an all-new offer? Don’t hesitate to show it off on your LinkedIn banner. Every sale or offer is an opportunity to attract new audiences and customers. Make sure that you highlight it perfectly.

12. Use Attractive Fonts and Colors

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This is quite important for restaurant owners and food brands to stand out. The use of the right fonts and color palettes can make a big difference in how your brand is perceived. Try interesting fonts in line with your brand kit to make a good impression.

13. Use Compelling Copywriting

image template for copywriting

If you are using a tagline or slogan, make sure that you use good copywriting. This would mean capturing the best of your business strengths in a very small space. Simplified’s AI writer can come in pretty handy to give you catchy slogans for your brand!

14. High-quality Vibrant Images

fresh and juicy fruits image template

Finally, we would recommend you use really high-quality images in your LinkedIn banners. As you can understand, this is the space where you should appear really professional as an industry expert. Good images can convey a lot. Simplified’s AI image generator can be very useful to give you customized images based on text prompts. Try it out!

Make Your LinkedIn Profile Pop with Simplified!

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While there are a lot of ideas for your LinkedIn header templates, it’s tough to create the perfect one. Fortunately, you have the option of Simplified‘s extensive library of social media designs and LinkedIn header templates that you can start customizing today.

And guess what? Access to these LinkedIn banner templates doesn’t cost a thing! Moreover, you can explore a variety of images, templates, fonts, and designs to make that awesome first impression. Plus, the advanced AI writer and graphic design library can keep you sorted in your LinkedIn marketing journey. Simplified is the only assistant you need for a seamless content strategy.

Create an Awesome LinkedIn Banner today!

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Vipin Kanwal
Design, Write, Edit videos, and Publish Content. Built For Teams.

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